Social Media Marketing Analytics (Free Online Course) : Social Media Marketing Analytics is the process of gathering and interpreting data from social channels to drive business decisions. In 2025, it has evolved from tracking simple “vanity metrics” (likes and follows) to measuring deep Customer Sentiment and Share of Voice. The core goal is to identify which content formats—like Instagram Reels or TikToks—generate the highest return on investment (ROI). You’ll use specialized software to monitor real-time trends, competitor moves, and the effectiveness of your Advantage+ ad campaigns. Advanced analytics also involve Segmentation, breaking down your audience by demographics and behaviors to tailor your messaging perfectly. By integrating this data with your website via the Conversions API, you can see exactly how social interactions turn into sales. Ultimately, it turns raw social activity into a clear, actionable roadmap for long-term brand growth and engagement.
What You Will Learn?
| Module 1 : Introduction to Digital Marketing |
| Module 2 : Digital Consumer and Company |
| Module 3 : Measurment Models |
| Module 4 : Web Analytics |
| Module 5 : Email Marketing Analysis |
| Module 6 : Paid and Earned Media Analytics |
Skills You Will Gain
- Data Ethics
- Digital Advertising
- Social Media Campaigns
- Earned Media
- Performance Measurement
Also Check : Java Development Work from home internship by TwiLearn EduTech Private Limited
Course Enrollment Process
Step 1 – Visit the Course Page
Click on the Orange Button below – GET THE FREE ONLINE COURSE to access the Course Page.
Step 2 – Sign Up or Log In
Click on the “Sign Up” or “Log In” button located at the top-right corner of the page. You can register using your email address, Google account, or Facebook account.
Step 3 – Enroll for FREE
Once you’re logged in, select the “Enroll Now” option to gain access to the course materials.
Step 4 – Begin Your Learning Journey: After clicking “Start Learning,” you will be seamlessly redirected to your personalized dashboard, where you can embark on your course at your own pace !
Also Check : Learn Canva from Basic to Advanced and Earn Money in 2025 (Free Udemy Course)
