Product Management Fundamentals (Free Online Course) – Product Management is at the heart of successful business strategies, bridging the gap between technical teams, stakeholders, and customers to deliver value-driven products. This foundational course introduces the key concepts, roles, and responsibilities of a product manager. You’ll learn how to define a product vision, create roadmaps, prioritize features, and guide cross-functional teams through the product lifecycle. With a focus on customer-centric design and data-driven decision-making, this course equips you with the tools to oversee the development and launch of innovative products. Ideal for aspiring product managers or professionals looking to enhance their strategic thinking skills.
What You Will Learn?
| Roles and responsibilities of the product manager. The job of the product manager, skills and competencies, and stakeholder management |
| Managing innovative product teams. Organizing and managing a product team, product development life cycle, development methodologies, and engaging with stakeholders and funding sources |
| Marketing challenges and guiding principles. Marketing challenges, common marketing mistakes, know your customer, and rethinking the 4P’s of marketing |
| Customer development. Revisiting customer development, highlights from the Customer Development Manifesto, market type and marketing, and how market type affects marketing strategy |
| Crossing the chasm. Basics of crossing the chasm, solving customer problems, segmenting the market, and expanding your market |
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Edx Course Enrollment Process
Step 1 – Visit the Course Page
Click on the Orange Button below – GET THE FREE ONLINE COURSE to access the Course Page.
Step 2 – Sign Up or Log In
Click on the “Sign Up” or “Log In” button located at the top-right corner of the page. You can register using your email address, Google account, or Facebook account.
Step 3 – Enroll for FREE
Once you’re logged in, select the “Enroll Now” option to gain access to the course materials.
Step 4 – Begin Your Learning Journey: After clicking “Start Learning,” you will be seamlessly redirected to your personalized dashboard, where you can embark on your course at your own pace !
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